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Drink it to Believe it - Pepsi Next

The real cola taste with 60% less sugar of Pepsi NEXT is simply unbelievable. So unbelievable, in fact, that trying it makes the unbelievable seem ordinary.

 

Agency: TBWA\Chiat\Day Los Angeles

"Baby" Director: Joe Pytka

"UFO" Director: Dante

Chief Creative Officer: Rob Schwartz

Group Creative Director: Brett Craig 

Creative Directors: Marlon Hernandez, Xanthe Wells

Associate Creative Director: Gregg Clampffer

Art Director: Kristina Krkljus and John Baker

Copywriter: Armando Samuels and Chris Jones

Executive Producer: Mila Davis

Senior Producer: Nancy Sanders

Assistant Producers: Kaitlin Moore and Stephanie Dziczek

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